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SmartPower’s proven ability to market clean energy is due in large part to our unique research-based approach. For years, clean energy has been sold as a product that is good for the environment. Our research shows that consumers understand the environmental benefits of clean energy, but this understanding along does not motivate them to take action.

SmartPower creates messages that promote cost savings, energy independence and direct community impact. Below is a sampling of materials that have sprung from our research.

Television Ads

“Houses”

“Factories”

“Hospitals”

“Stadiums”

Radio

“SmartPower Commercial: Into Tomorrow with Dave Graveline”:50 (www.graveline.com) http://smartpower.wpengine.com/wp-content/uploads/2014/04/graveline_092407.mp3

Jimmy Tingle Radio Ad – October 2006http://smartpower.wpengine.com/wp-content/uploads/2014/04/60_SP_Tingle_HampshiGazzette.mp3

Ed Asner Radio Ad – October 2005

“This type of electricity” :50 with :10 Rhode Island taghttp://smartpower.wpengine.com/wp-content/uploads/2014/04/CleanEnergyRadio1.mp3

“My computer is on” :50 with :10 Rhode Island taghttp://smartpower.wpengine.com/wp-content/uploads/2014/04/CleanEnergyRadio2.mp3

Podcasts

Changing Public Perception of Renewables by Renewable Energy Accesshttp://smartpower.wpengine.com/wp-content/uploads/2014/04/inside_re.mp3

Print

Change to renewable energy. Change their future. (pdf)
Arizona Public Service Company is the largest electric utility company in Arizona. With the support of research conducted by SmartPower, this very effective advertisement should strike a responsive chord with Arizona electricity consumers. APS

Declare Your Energy Independence (pdf)

Outdoor

14×48 “Latest in Home Improvement” (pdf)

SmartPower’s proven ability to market clean energy is due in large part to our unique research-based approach. For years, clean energy has been sold as a product that is good for the environment. Our research shows that consumers understand the environmental benefits of clean energy, but this understanding along does not motivate them to take action.

SmartPower creates messages that promote cost savings, energy independence and direct community impact. Below is a sampling of materials that have sprung from our research.

 

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Learn if your home is good for solar at the Solarize Canton workshop, Tuesday, October 10 at 7 pm at the Community Center, 4 Dyer Street. pic.twitter.com/CgIsQoIqMI

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8:27 am · October 10, 2017
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Learn if your home is good for solar at the Solarize Canton workshop, Tuesday, October 10 at 7 pm at the Community Center, 4 Dyer Street. pic.twitter.com/yo40tSAUKy

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11:03 am · October 6, 2017
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Interesting article on the loan vs. lease issue regarding SolarPV install. Very informative with benefits to each! bloom.bg/1TZbWLh

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4:30 pm · May 26, 2016
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SmartPower's 'Solarize' Hits $100 million in rooftop solar! bit.ly/1Si53tG

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2:56 pm · April 14, 2016
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Solar initiative reaches out to Allegheny County businesses. Read it from the TribLive. bit.ly/1UX03v7

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4:31 pm · April 6, 2016
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